***How To Get A Placement***

  • Thread starter Thread starter Jackpot ProductionZ
  • Start date Start date
this thread really motivated me today

---------- Post added at 12:11 PM ---------- Previous post was at 12:10 PM ----------

umm. ok
 
Jackpot ProductionZ said:
All of you anti-industry cats who think you're above the system might as well quit today and not even waste your life chasing something you fundamentally aren't even prepared to work for.....
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Best line of the post, imo. You're a player in someone else's game. Being realistic about this industry is crucial, imo.
 
well what i do is twitter.. twitter easily helps you follow the rappers move and when you @ them they see what you say... just follow dem and ask for their email for beats.. be persistent but not too much... and link up with other producers.. i got my placement with soulja boy cuz i hit up my fellow producer off face book and he hit me with soulja boy's dj's email djwoogie.. and he was lookin for beats one day and i asked him if theis was his email.. and boom he said yea... and i sent trax in.. next thing u know im on the soulja society mixtape.. .. and how i liknked up with lil b is dat .. he kept iggin me i have him as a freind on fce book follow each other on twitter.. he messaes and mentions from time to time... wrote him in chat plenty of times and always got nothin.. my boy told him he was a party promoter and he should come to jersey.. lil b gave him his email and number.. i was mad i just kept hittin up lil b.. and eventually i hit him da chat with a simple email for beats.. and he smoothly sent it to me.. #SWAG
 
Legal Dollaz said:
Keep in mind that placements do not equate having a career. There are a boatload of producers (some you know by name trust me) that have placements under their belts and are living on their last few dollars and/or are living off family members fronting or have quietly slipped back into the 9 to 5 world because they refuse to look at themselves as a business and instead placed their total value on their current 'industry status'. If you dont have hit radio records under your belt then your not seeing any back end money because only a handful of artists can sell enough albums to be recouped because your royalties come from their side not the label (and no new producer is getting Record One royalties PERIOD).

Lets not talk about publishing because almost all these new producers are getting ROBBED of their publishing if they 'luckily' land on a major artist project. Of course you will never hear them admit that because its not sexy to say I'm only getting 15% of the pub after my manager takes his piece, the A&R exec takes his piece and the shadow industry goon takes his. Since the game is for the most part single driven (album format is now forever NICHED) the whole 'i'll make a long term career as a for-hire placement producer is just about over. Do you base your future on a outdated business model or do you set yourself up for the future where the growth is?

Keep in mind the labels will not cut you a dime until the song is certain to go to retail (unless your a A level major player which nobody on this board is) so most of the songs floating around are stuck in 'promotional hopefully the label may cut a check' limbo indefinitely. And how much money are talking? Less than 5k for new jacks and that number is going straight down to ZERO (Some are already operating at a bartering level but I won't call their names out and kill the fantasy...yet lol). If you call 3 OFFICIAL placements a year (at the grand total of 15K before other hands get their piece) financial success I call it poverty unless its just one part of your attack plan.

So the whole point? If you're brand new to the business at this point it makes no sense to put all your hopes on industry success. Instead treat that as ONE part of YOUR equation and start operating as a business brand and develop multiple revenue streams that all lead back to your homefront. That's if your serious. Its 2009, not 2001 and nobody can afford to leave any money on the table.
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Still relevant today. Excellent post. +1





Rap Beats
 
Is it better to own your own publishing company for your self? Im an ASCAP member but I never hold my breath for my checks. Should I just have my own publishing company and try to get placement thru my own company? It seems if I can get placement. My own publishing company gets paid then I can pay my self or my artist. I'm a little confused with the whole publishing thing?
 
This is similar to what one of my friends did. Moved to LA and landed a deal with Polow. now he works for Universal music publishing.
 
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